Amit Raj (The Links Guy)

Amit Raj also known as The Links Guy for his online SEO brand, is a Scotland, United Kingdom based Internet Marketer. He is an SEO consultant and author who writes about SEO and link building, or has been quoted on reputed brands such as GoDaddy, Search Engine Land Forbes and many others.

Early life
Amit Raj was born in Paisley, Scotland, on December 22nd, 1986. He studied in Hillhead High School, before going to Strathclyde University to obtain a Masters in Pharmacy with Merit.

Career
From a young age, Amit had a hand in helping his immediate family with their business ventures. He then excelled at his studies and obtained a qualification as a GPHC-registered pharmacist. Before going onto work with several companies in the next 10 plus years, obtaining a reputation in the pharmacy industry as a professional with good, honest ethics and intentions. At the same time since around 2013, Amit also moonlighted as a digital marketer and over the years also mirrored his reputation as a pharmacist, and helped countless firms with their search engine presence, and from 2015 onwards, specialized in link building and digital PR. He created a company in 2016 (Amit Digital Marketing), which was later re-branded to TheLinksGuy in 2021, and they developed an almost unparalleled reputation in the SEO industry and helped many companies hailing from sectors such as SaaS, telecoms, DTC ecommerce, cybersecurity, MarTech and many others.